We understand why are you in search of the best SEMrush alternatives! SEMrush is an all-in-one tool for SEO management. It offers an array of SEO solutions for businesses of all sizes and the features that SEMrush offers, like analytics reports, keyword research toolkit, and backlink audit reports are hard to find anywhere. But all these features come with a hefty price tag. Are there any alternatives to SEMrush that do the job similarly to SEMrush but come at a reasonable price?
Yes. there are a number of best SEO tools available on the internet that you can use as a SEMrush alternative and to find them you don’t need to go anywhere else, as in this article I have listed some of the best cheaper alternatives to SEMrush that should meet your criteria.
Best SEMrush alternatives
RankIQ
Create Content That Ranks
Optimize Old Posts
SEO optimized titles
Extensive Keyword Research
SE Ranking
Website Audit
Backlink checking and monitoring
Competitor Research
Ubersuggest
Top SEO Pages
Keyword Suggestion
Content Ideas
Backlink Data
Keywordtool.io
Hashtag Suggestions
Youtube Video Optimization
Competitor Keyword Analysis
Ahrefs
Site Explorer
Keywords Explorer
Rank Tracker
Site Audit
SERPSTAT
Rank Tracking Tool
Competitor Analysis Tool
Analysis of Contextual Advertising
Moz Pro
Rank Tracking
Site Crawl
On-Page Optimization
Link Research
Table Of Contents
Investing in the right keywords is the key to a successful marketing strategy, so knowing keywords with the most potential and which ones are working for others can help you a lot. Big businesses and marketers invest a lot in keyword analysis tools for that reason, but you can do that too if you know which tools to get. SEMrush is obviously one of the best tools, but you can settle for SEMrush alternatives that do the same job and cost you less. In the section below you can find such alternatives to SEMrush that can make your way smoother. Let’s get on with our list of best SEMrush alternatives.
Complete List Of The Best SEMrush Alternatives
When it comes to the top SEMrush alternatives, you can’t overlook RankIQ, which claims to be the future of SEO. RankIQ is one of the top SEMrush alternatives, as it uses superior AI technology to deliver SEO optimizations to its users. Bloggers and content creators may simply rank their material higher on Google with the help of RankIQ. RankIQ recommends the best word count, page title, and topic keywords to help content rank on Google’s first page.
RankIQ Features
- Blog Post Outlines: The RankIQ AI content analysis shows the areas that Google’s ranking algorithm wants you to address, allowing you to create a detailed plan rapidly.
- Create Content That Ranks: RankIQ includes an AI-powered writing assistant that helps you add the right pieces to your text. You can invest in this feature instead of getting fancy software that comes with an AI translation tool for SEO. It’s a great function that aids you in developing a complete piece of content that may rank on the first page of Google’s search results.
- Optimize Old Posts: This SEMrush alternative allows you to improve an underperforming old post’s optimization so that it performs better. All of this can be completed within 30 minutes, resulting in increased traffic and earnings from your postings.
- SEO optimized titles: RankIQ includes 30 SERP tracking tools to help you figure out which keywords Google prefers in titles. You may generate top-performing titles with this SEMrush alternative that gives the best CTRs.
- Extensive Keyword Research: You’ll never have to bother about keyword research again with this greatest SEMrush alternative. RankIQ has a keyword library for each of the major blog niches, and each one is chock-full of low-competition keywords that drive a lot of organic traffic. You may read a thorough RankIQ review here to learn more about this top SEMrush alternative.
RankIQ Pricing
RankIQ is a low-cost SEO tool that is a viable alternative to SEMrush. RankIQ is available for a one-time fee of $49 per month.
If you’re looking for the best SEMrush alternatives, SE ranking is an important factor to consider. SE Ranking is an excellent tool for monitoring your search engine results page performance (SERPs). On the other hand, this all-in-one tool does a lot more than just track your SEO ranking. SE Ranking will assist you in monitoring your competitors’ activity, generating new leads for your business, tracking search visibility and traffic, and identifying SEO concerns with your website.
In addition to examining search results, you can do website audits, check the quality of your backlinks, and even get a sneak peek at your competitor’s marketing activity. This wonderful all-in-one SEO solution comes with awesome features at customizable rates for the lone administrator to a fully-staffed organization.
SE Ranking Features
- Website Rank Tracking: The ability to track website rankings is a fundamental aspect of SE Ranking. SE Ranking is a tool that allows you to see how your website performs on search engine results pages (SERPs). This feature is really well-designed and is among the best in its class.
- Website Audit: Another important element of SE Ranking is its website audit. You can use this tool to see how well your website is performing in search engines. You can also figure out why your website isn’t ranking well in the search results. SE Ranking employs a strong web crawler that can scan up to 1000 pages in under two minutes.
- Backlink checking and monitoring: For SE Marketers, backlinking is a crucial yet difficult duty. You may worry about other things while SE ranking takes care of itself, allowing you to focus on other vital activities. The software monitors your backlinks on a frequent basis to ensure that they are in good operating order. Any changes to the links will also be communicated to you. Aside from that, SE ranking allows you to examine the quality of your backlinks in order to keep your domain healthy.
- Competitor Research: SE rating enables you to conduct comprehensive competition research by simply typing the URL into the search bar, and this SEMrush alternative offers you all the necessary data to stay ahead of your competitors. SE Ranking’s extensive competition research function allows you to access all of your rival’s information, including organic and paid promotion techniques, as well as a backlink profile check.
SE Ranking Pricing
SE Ranking offers 3 paid plans along with a 14-day free trial.
Essential Plan: $31.20/month
- 10 projects
- 5 competitors per project
- Website Audit for 40,000 pages
- Monitoring for 6,000 backlinks
- Check backlinks for 20 domains/day
- Keyword Grouper
- Competitive and Keyword Research
- 100 reports per day
- 1,000 results per report
- Keyword Manager
- On-page audit: 10 pages
- Marketing Plan
- Flexible SEO reporting
- Social Media Analytics and Management
- User seats: 1
Pro Plan: $71.20/month
- Unlimited number of projects
- 10 competitors per project
- Website Audit for 250,000 pages
- Monitoring for 30,000 backlinks
- Check backlinks for 100 domains/day
- Keyword Grouper
- Competitive and Keyword Research
- 5,000 reports per day
- 50,000 results per report
- Keyword Manager
- Historical data on keywords/domains (three previous months)
- Organic SERP history (three previous months)
- Keyword database expansion
- On-page audit: 30 pages
- Marketing Plan
- Flexible SEO reporting
- Social Media Analytics and Management
- User seats: 3
- Page changes monitoring: 100
- Keyword database expansion: 10,000
- White Label
Business Plan: $151.20/month
- Unlimited number of projects
- 20 competitors per project
- Website Audit for 700,000 pages
- Monitoring for 90,000 backlinks
- Check backlinks for 300 domains/day
- Keyword Grouper
- Competitive and Keyword Research
- 10,000 reports per day
- 100,000 results per report
- Keyword Manager
- Historical data on keywords/domains (any available month)
- Organic SERP history (any available month)
- Keyword database expansion
- On-page audit: 100 pages
- Marketing Plan
- Flexible SEO reporting
- Social Media Analytics and Management
- User seats: 10
- Page changes monitoring: 250
- Keyword database expansion: 25,000
- White Label
- API
Ubersuggest is another popular keyword research tool that can be an excellent SEMrush alternative, and the best part is that you can use it for free. Ubersuggest is a free domain and keyword research tool that lets companies see traffic on competitors’ websites as well as popular organic keyword phrases. With Ubersuggest’s free keyword tool, users may examine the volume, competitiveness, and even seasonal trends of various keywords, resulting in a list of optimal keywords.
When it comes to content optimization, Ubersuggest assists users in gaining detailed insights into the top-performing content pieces for any keyword. Users may also utilize Ubersuggest to build backlinks by viewing the same content that others are linking to. By generating action plans, users can develop methods to increase their link profiles and page rankings.
Ubersuggest Features
- Domain Overview: Consider being able to reverse engineer your competitors’ SEO, content marketing, and social media marketing techniques. Ubersuggest helps you gain insight into what approaches are working for others in your industry so you may adopt, adapt, and achieve a competitive advantage.
- Top SEO Pages: You can utilize the top SEO page research to identify which pages of your competitors are ranking for popular organic keyword phrases and which are popular on social media sites like Facebook. You won’t have to waste time generating content that no one is interested in reading.
- Keyword Suggestion: Hundreds of recommendations will be provided by this free keyword tool, ranging from broad terms to long-tail phrases. You’ll see the volume, competition, and even seasonal trends for each keyword. To make things a bit easier, it also generates a list of keywords for you based on how well your competitors’ keywords are performing and what people are typing into Google.
- Content Ideas: If you don’t know what to write about, your content strategy can make or destroy you. Investigate the most popular content pieces for each keyword so that you may write about topics that people are interested in.
- Backlink Data: Backlinks are one of the most significant parts of Google’s algorithm. There is, however, an issue. It’s difficult to put them together. You can now view the exact content that people are linking to in your space thanks to Ubersuggest. After there, you go to each of these websites and ask them to link to you. This is everything you’ll need to develop a link-building plan and figure out which links will have the biggest impact on your rankings.
Ubersuggest Pricing
Ubersuggest offers 3 paid plans along with a 7-days free trial
Individuals Plan: $12/month
- SEO Training & Support
- 100 Reports Per Day
- 3 Projects
- 100 Chrome Extension Search Limits
- Rank Tracking
- Site Audit
- Keyword Research
- Competitive Analysis
- Backlinks
Business Plan: $20/month
- SEO Training & Support
- 300 Reports Per Day
- 7 Projects
- 300 Chrome Extension Search Limits
- Rank Tracking
- Site Audit
- Keyword Research
- Competitive Analysis
- Backlinks
Enterprise Plan: $40/month
- SEO Training & Support
- 900 Reports Per Day
- 15 Projects
- 900 Chrome Extension Search Limits
- Rank Tracking
- Site Audit
- Keyword Research
- Competitive Analysis
- Backlinks
Keywordtool.io is a web-based keyword research and marketing tool that uses Google Autocomplete to produce term recommendations for you. Google Autocomplete is a standard feature of Google search that helps users finish their searches faster. There are also over 190 supported domains and 83 common languages to choose from, including French and Portuguese. Keywordtool.io could be the ideal choice for you if you’re seeking a free SEMrush alternative.
You can use the suggested keywords from Keyword.io for content marketing, PPC campaign management, search engine optimization, and even social media advertising.
Keywordtool.io Features
- Keyword Suggestions: Thousands of long-tail keywords on a variety of themes can be found with this free SEMrush alternative. You can also acquire keyword recommendations from the best search engines, such as Bing or Youtube, in addition to Google.
- Hashtag Suggestions: It’s difficult to get your social media material in front of the proper people, but not with this SEMrush alternative. With a single click, you may get relevant hashtag recommendations for your Instagram or Twitter handle. All you have to do is type “Instagram” or “Twitter” into the search box.
- Youtube Video Optimization: Keywordtool.io may be used for Youtube Video Optimization in the same way as it can be used for Instagram and Twitter content. This SEMrush alternative provides high-value long-tail keyword and hashtag ideas for free by clicking on the “Youtube” button from the search box. You may improve the visibility of your Youtube videos by using this function.
- Competitor Keyword Analysis: Keywordtool.io helps you to conduct competitive keyword research to discover all of the terms your competitors are using to rank higher. This function will provide you with a large number of high-volume keywords that are already working for your competitors and should work for you as well.
Keywordtool.io Pricing
You can use Keywordtool.io as a free alternative to SEMrush. Paid versions of the tool are available if you want to use it to its full capacity.
Pro Basic: $69/month
- 1 User Account
- Bulk Search Volume Analysis (7000 keywords/day)
- Search Volume Data
- 2 Times More Keywords
- Competitor Keyword Analysis
Pro Plus: $79/month
- 5 User Accounts
- Bulk Search Volume Analysis (35,000 keywords/day)
- Search Volume Data
- Cost-Per-Click Data
- Google Ads Competition Data
- 2 Times More Keywords
- Competitor Keyword Analysis
Pro Business: $159/month
- 10 User Accounts
- 50 API requests/day
- Bulk Search Volume Analysis (70,000 keywords/day)
- Search Volume Data
- Cost-Per-Click Data
- Google Ads Competition Data
- 2 Times More Keywords
- Competitor Keyword Analysis
Although this SEMrush alternative started out as a backlinks index, it now flawlessly covers all of the major SEO tool disciplines and is part of a tiny set of top SEO tools that fully cover all of the functionalities you would require: backlinks, site crawl, rank tracking, and content analysis. You may search up any page or site in the Ahrefs Site Explorer for a thorough backlinks analysis as well as an estimate of the number of keywords the site ranks for, the traffic it generates, and the traffic value. It also gives an overview of the site’s paid search presence.
Ahrefs Features
- Dashboard: The Ahrefs dashboard gives you a visual representation of the most significant metrics for the sites you’re tracking. It gives you a Site Health Score from the Site Audit, key metrics on backlinks, authority, and traffic from the Site Explorer, and ranking evolution for keywords you follow with the Rank Tracker. The overview is extensive, listing each of your tracked sites in one line, with links to more thorough reports.
- Site Explorer: The Ahrefs backlink checker is located in the Site Explorer. Ahrefs is well-known and regarded for its comprehensive index and backlinks crawl. This was most likely the first tool, and it’s why it’s called Backlinks Explorer instead of simply Backlinks Explorer. It has been expanded to include a variety of additional SEO data, as well as a sponsored search view.
- Keywords Explorer: The keyword explorer feature in Ahrefs is fantastic. It combines with Amazon, YouTube, and international search engines such as Baidu, Yandex, and others, going beyond standard Google searches.
- Rank Tracker: You can use the Rank Tracker to monitor rankings for certain keywords and countries. Ahrefs displays all of the keywords for which you are currently ranking, as well as suggestions for related keywords. Even under the Lite plan, the keyword allowance is pretty generous.
- Site Audit: The Ahrefs website audit tool is simple to use. When you first set up your account, you are urged to use the web crawler immediately and weekly. If you say yes, Ahrefs will begin crawling your site right away. It generates a report that includes a Health Score, the current state of the crawl’s characteristics, and a breakdown of errors, warnings, and notices.
Ahrefs Pricing
Ahrefs is a premium alternative to SEMrush that you can get by choosing from its 4 paid plans.
Lite Plan: $99/month
- SEO Dashboard
- Site Explorer
- Keywords Explorer
- Site Audit
- Rank Tracker
- Alerts
Standard Plan: $199/month
- All in Lite+
- 6 months of history
- Position history chart
- SERP updates
- Site Explorer
- Content gap
- Broken backlinks
- Broken links
- Outgoing links
- Link intersect
- Calendar view
- Content Explorer
- Domain Comparison
- Batch Analysis
- Reports sharing
- Content Master
Advanced Plan: $399/month
- All in Standard+
- 2 years of history
- Site Explorer
- Site Structure
- HTML source
- Soon
- Google Data Studio
- Dashboard folders
- Ahrefs Search
Enterprise Plan: $999/month
- All in Advanced+
- Unlimited history
- Access management
- Pay by invoice
- Directory listing
- API
- Audit log
- SSO
Spying on your competition might yield results far more quickly than you might expect. You can see what keywords they’re utilizing to gain higher rankings on Google. Spyfu has emerged as the finest SEMrush alternative due to its ability to provide you with a large number of keyword recommendations that your competitors are utilizing to rank. SpyFu allows you to see your competitors’ backlink strategy, ranking history, and top pages in a matter of seconds. You can always stay one step ahead of your competitors by staying up to date on important keywords that are delivering great results. For additional information, check our SpyFu review.
SpyFu Features
- SEO Research: SpyFu provides precise statistics on the organic search performance of any website. This means you’ll be able to see the same information for both your own and your competitors’ websites. From the primary SEO dashboard of SpyFu, you can access all the SEO details of a website, including the number of organic keywords, monthly organic traffic, inbound links by type, and more.
- SEO Keywords: SpyFu’s SEO Terms report displays the most popular organic search terms for any website. This is a fantastic tool for acquiring a better understanding of your own and your competitors’ website performance. For each phrase, SpyFu provides the following data: rank, cost-per-click, keyword difficulty, monthly searches, and monthly clicks.
- SEO Backlinks: With SpyFu, you may learn about a website’s backlink profile. While not as extensive as competitors like SEMrush, this feature provides provide useful information. In the report, you can examine individual hyperlinks connecting to any website. For each backlink, the tool reveals the referring domain’s strength as well as its monthly traffic. SpyFu categorizes the backlinking websites as well. This will show you whether your site or one of your competitors has more backlinks from news sites, blogs, forms,.edu, or other websites.
- PPC Research: The UI of SpyFu’s PPC keyword tool is nearly identical to that of the SEO keyword tool. This tool shows the purchased keywords for any website, as well as vital information like ad timing, CPC, monthly cost, monthly searches, and ad position. SpyFu also has over 13 years of data on the paid search activity of all major websites. SpyFu’s PPC research, like organic research, may be used for both your own website and your competitors. To me, this sounds like an excellent SEMrush alternative.
SpyFu Pricing
SpyFu is a SEMrush cheaper alternative that offers 2 paid plans along with a 30-days free trial.
Basic Plan: $39/month
- 10k row search results
- 10k row data exports
- 100 domain overview PDF’s
- 6 months of historical data
- 250 sales leads & domain contacts.
- 5k weekly tracked keyword rankings.
Professional Plan: $79/month
- Unlimited search results – see all the data
- Unlimited data exports.
- Unlimited domain overview PDF’s
- 10+ years of historical data
- 500 sales leads & domain contacts
- 15k weekly tracked keyword rankings
- API access
Serpstat is yet another powerful SEO toolkit with a wide range of useful optimization features. With the tool, you’ll be able to compare your pages to determine what works and what doesn’t in terms of enhancing search engine rankings.
Serpstat is different from other SEO tools in that it takes a holistic approach to SEO and even includes content marketing brainstorming tools. You may use them to improve the material on your site and cater to the needs and questions of your users, who make up the majority of your traffic. Using market intelligence tools, optimize your content for specific market trends.
SERPSTAT Features
- Keyword Research Tool: Using indicators such as volume, popularity, competitiveness, and keyword difficulty, the world’s largest keyword database assists in the collecting of semantics for a website. Keywords are acquired and examined by looking at regional search results and rival websites in your niche.
- Rank Tracking Tool: Examine a domain’s organic and paid search results globally and locally, as well as those of its competitors. Rank tracking in Google and Yandex can help you maintain track of your domain’s market share and identify changes in search results.
- Competitor Analysis Tool: The competitor analysis tool assists in the identification of relevant online competitors, as well as the gathering and analysis of their most popular pages, the keywords they use for promotion, sales-generating advertising, and the assessment of the site’s budget and organic traffic.
- Contextual Advertising Analysis: PPC specialists can use the PPC Research tool to set up work with an ad manager based on the ad analysis results, keywords, and landing pages of the most relevant competitors.
SERPSTAT Pricing
Lite Plan: $69/month
- 4,000 Searches per day
- 10,000 Website analysis results per report
- 10,000 Backlink analysis results per report
- 1,000,000 Export rows per month
Standard Plan: $149/month
- 5,000 Searches per day
- 30,000 Website analysis results per report
- 10,000 Backlink analysis results per report
- 5,000,000 Export rows per month
Advanced Plan: $299/month
- 8,000 Searches per day
- 50,000 Website analysis results per report
- 10,000 Backlink analysis results per report
- 15,000,000 Export rows per month
Enterprise Plan: $499/month
- 12,000 Searches per day
- 75,000 Website analysis results per report
- 10,000 Backlink analysis results per report
- 25,000,000 Export rows per month
Moz Pro is a full suite of SEO solutions for small businesses that want to manage their organic search in one place. Freelancers will appreciate the fact that several Moz Pro tools have a limited free version. This SEMrush alternative covers the basics of SEO, however, it focuses more on link analysis and keyword research than technical SEO.
Larger businesses may opt for a Moz Pro subscription to access the platform’s prominent features, such as Keyword Explorer and Link Explorer. However, Moz Pro as a whole may be lacking in the knowledge needed to manage huge domains.
Moz Pro Features
- Keyword Search: The ability to rank for the right keywords can make or break a website’s success. By streamlining your workflow, Keyword Explorer improves how you discover and prioritize the best keywords to target in less time. You can simply add to, manage, and create keyword lists all in one place. Categorize, prioritize, and compare keywords and phrases to fine-tune your keyword and content strategy.
- Rank Tracking: Over time, monitor the success of your site’s keyword ranks and total SERP exposure to identify what works and what doesn’t. Even better, monitor your competitors’ SERP activity to identify flaws in their method and improve your own.
- Site Crawl: Moz Pro quickly examines large sites and keeps track of new and recurring issues over time. Colorful charts show the breakdown of issue categories, new issues, and total issues, making it easy to discover patterns, spot possibilities, and educate others about the site’s overall SEO performance.
- On-Page Optimization: Visitors to your site must be able to do two things right away: grasp what the page they’ve arrived at is about and swiftly get the content they’re looking for. These signals inform search engines that your page is meeting the demands of your users, helping you to rank higher and attract more visitors. On-page SEO improves your consumer experience and boosts your ranking by optimizing your content.
- Link Research: Reduce the number of spammy links to your website while increasing the number of high-quality links. To do so, assess your link profile and competitive position using the industry’s most reliable link analytics.
Moz Pro Pricing
Moz Pro has a variety of price options to suit your needs.
Standard Plan: $99/month
- 3 Campaigns
- 300 Keyword Rankings
- Mobile Rankings
- 100,000 Pages Crawled/Week
- 60 Performance Metrics: Tracked URLs
- 150 Keyword Queries/Month
- Unlimited Scheduled Reports
- 1 User seat included
Medium Plan: $179/month
- 10 Campaigns
- 1500 Keyword Rankings
- Mobile Rankings
- 500,000 Pages Crawled/Week
- 200 Performance Metrics: Tracked URLs
- 5000 Keyword Queries/Month
- Unlimited Scheduled Reports
- 2 User seats included
Large Plan: $299/month
- 25 Campaigns
- 3000 Keyword Rankings
- Mobile Rankings
- 1,250,000 Pages Crawled/Week
- 500 Performance Metrics: Tracked URLs
- 15,000 Keyword Queries/Month
- Unlimited Scheduled Reports
- 3 User seats included
Premium Plan: $599/month
- 50 Campaigns
- 4500 Keyword Rankings
- Mobile Rankings
- 2,000,000 Pages Crawled/Week
- 1,000 Performance Metrics: Tracked URLs
- 30,000 Keyword Queries/Month
- Unlimited Scheduled Reports
- 5 User seats included
So, Which SEMrush Alternative Is Best For Your Business?
Website and backlink audits, and strong SEO can be a turnaround for your business, that’s why big businesses and pro marketers invest a lot of money and time into this. SEMrush is no doubt a very good all-in-one SEO solution for small and medium businesses but the price of this SEO tool can be a little bit much. That’s why you can always opt for a SEMrush alternative that can do the job as efficiently as SEMrush does while suiting your budget.
In my personal opinion, RankIQ is the best one if you really want to go for a good alternative to SEMrush. The tool might be new but it can easily compete with the big players and the cost is very reasonable for the tool.
If you found this blog helpful, do let me know in the comment box. You can also reach me there if you have any queries regarding the best SEMrush alternatives.
